Beer is one of the oldest and most widely consumed alcoholic drinks in the world and the third most popular drink after water and tea. Believed to have originated in ancient Mesopotamia 6,000 to 7,000 years ago, 180+  billion liters of beer are now brewed globally every year with Asia being the largest beer-producing region in the world (as of 2009).

Beer has become the most popular alcoholic beverage in Indonesia with over $1 billion in sales in 2020, and despite Indonesia lagging behind its regional counterparts in per-capita alcohol consumption, there is a lot of potential for growth from increases in tourism and local beer consumption.

While most beers on the Indonesian market have traditionally been imported or derived from European countries, in recent years, craft breweries have made a splash on the scene and have made their mark on the Indonesian beer market.

Craft breweries have been gaining worldwide momentum since the 1970s, yet craft beer has only recently become a trend in Southeast Asia, including Indonesia. While most traditional and commercial breweries follow strict (often centuries-old) recipes and processes, craft breweries see brewing as more of an art form, leading to a lot more experimentation and allowing for new levels of innovation that benefit the consumer’s palate, by merging traditional beer processes with a sophisticated and modernized approach.

Our experienced food team have teamed up with technology experts Charles Faram & Crisp Malt. Together we provide manufacturers and consumers with industry-leading malt and hops for the beer brewing industry. Need help with your beer formulations? Our technical experts can advise clients on the best applications.  Get in touch with our team today!