Industry Trends

March 2020

See what has been happening in Asia’s food and beverage industries over the last weeks. What are experts and industry magazines talking about?

What has been happening?

Healing with food, not medicine, peanut ‘coffee’, premium confectionery and flavors on trend in 2020, and more. Find out what journals and industry experts have been discussing in the last four weeks.

Latest Industry Articles

“Healing with food, not medicine”: Are new consumers entering sports nutrition more discerning?
Food IngredientsFIrst

Sports nutrition is barreling toward the mainstream with its appeal reaching athletes, fitness enthusiasts, “weekend warriors” and active consumers who now seek health and wellness through food and beverages, just as much as supplements and sports-specific nutrition. Protein remains a key ingredient, while the F&B industry is also getting creative with applications that satiate consumer demand for performance-boosting healthy indulgence, with a holistic positioning.
Coffee, but not as you know it
New Food Magazine

In a society filled with alternatives, New Food hears about one of the latest ventures: peanut ‘coffee’.
Premium confectionery and flavors on-trend in 2020
Food IngredientsFIrst

Confectionery is building on premiumization in a market that is mature but continuing to grow modestly. Despite rising concerns around sugar intake, consumers continue to demand everyday and more indulgent treats and snacks. NPD has been very strong over the past year or so, with double-digit growth in global confectionery launches recorded by Innova Market Insights over the 12 months to the end of September 2019.
Fiber focus: IBN uses pomace of monk fruit in new functional ingredient
Food IngredientsFIrst

Ingredients by Nature (IBN) has launched MonkFiber, a functional, sweet fiber from the pomace of the monk fruit. The launch comes at a time where sugar reduction continues to be in the spotlight, but underscores the increasing trend of dietary fiber enrichment as consumers pay more attention to increasing fiber content and gut health.
Sugar content found to be most important factor when buying healthy
New Food Magazine

A team from the University of Nottingham’s Division of Food, Nutrition and Dietetics carried out a choice-based survey with 858 participants using a traffic light labelling system (TLL) to select healthy foods, in order to determine health-related priorities.
Storytelling and sustainability claims move dairy category forward
Food IngredientsFIrst

Dairy is one of the most interesting and innovative food categories today, according to Lu Ann Williams, Director of Innovation at Innova Market Insights. During a webinar presented yesterday, Williams addressed the market researcher’s Top Ten Trends for 2020 and how they fuse together within the dairy category.
Arla enters plant-based sector
BeverageDaily

Dairy cooperative Arla has entered the market for plant-based products, saying it is responding to meet consumer demand.
Sugar reduction, fresh food sales surge, COVID-19 and more feature in our round-up
FoodNavigator-Asia

Sugar reduction, fresh food sales surge, COVID-19 and more feature in this edition of China Focus.
Amyris expands sweetener distribution, Firmenich hits renewable energy target
Food IngredientsFIrst

Amyris expanded the distribution of its zero calorie, zero glycemic sweetener Purecane on Amazon. Firmenich achieved 100 percent renewable electricity worldwide and the Sustainable Rice Platform (SRP) was shortlisted for a US$100 million grant from the MacArthur Foundation. Meanwhile, S3FOOD opened a fund for digital change in the food industry and US wheat may now be shipped to Kenya regardless of state of origin or port of export.
Sugar tax conflict: Local industry claims Indonesian move not based on data
FoodNavigator-Asia

The food and beverage industry in Indonesia has voiced disapproval over the government’s suggestion to tax sugar-sweetened beverages in the country, citing a lack of efficacy data and evidence.
Cargill competes in plant-based space with launch of meatless range
Food IngredientsFIrst

Cargill is set to roll out a range of alternative meat products, entering the market as the latest challenger to notable players such as Beyond Meat and Impossible Foods. The global food and agriculture giant has announced its new private label plant-based patties and ground products will hit retailers and restaurants in the US by early April.
China’s botanical firms in supply chain battle as global orders rebound for immunity ingredients
FoodNavigator-Asia

The COVID-19 epidemic has led to a rebound in demand for plant extracts with immune-boosting effects, but a China industry expert has warned there are difficulties in exporting the goods due to logistic supply chain problems.

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